116 Best Baby Affiliate Programs (2024)

Did you know that about 367,000 babies are born each day worldwide, totaling around 134 million births annually? Welcome to the world of baby affiliate programs, where promoting the best products for little ones can become rewarding. Whether you’re a seasoned blogger, an influencer, or just starting out in digital marketing, joining a baby product affiliate program can be an excellent way to monetize your content while helping parents find high-quality items for their children.

With the ever-growing market for baby gear, toys, clothing, and care essentials, there’s no shortage of opportunities to earn commissions by connecting your audience with top-notch baby brands. These programs not only offer competitive commission rates but also provide access to a variety of marketing tools that make it easier than ever to promote products effectively.

As you explore our curated selection of the best baby affiliate programs available today, you’ll discover options catering to every parenting niche. From eco-friendly diapers and organic clothing lines to innovative toys and essential safety equipment—there’s something for every type of content creator looking to specialize in this heartwarming niche.

Please browse our collection below, where we’ve gathered logos and direct links leading you to these exceptional affiliate programs. Choose one or several that align with your values and audience interests, then start sharing your unique referral links on your blog posts, social media channels, or email newsletters!

Top Baby Affiliate Programs

Here's a highlight of the top 15 affiliate programs in the baby niche. Each affiliate program was chosen based on its popularity, conversion ability, payout structure, and product quality.

1. Babycozy

Babycozy is a leading provider of high-quality baby products and accessories. They specialize in offering a wide range of items including clothing, toys, feeding supplies, and nursery furniture. Babycozy is committed to ensuring the safety and comfort of your child with their premium products. Their online store makes shopping for your little one easy and convenient. With Babycozy, parents can find everything they need to keep their babies cozy and happy.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 10% per sale

2. Care.com

Care.com provides a comprehensive platform for families seeking trustworthy childcare solutions, connecting parents with experienced babysitters, nannies, and tutors tailored to meet their specific needs. With an extensive database of qualified professionals, the service facilitates the search for quality care by offering detailed profiles, background checks, and reviews from other users. The website's user-friendly interface allows for easy navigation and personalized matching based on criteria such as location, services offered, and availability. Care.com is dedicated to supporting families in finding reliable caregivers who can contribute positively to their children's growth and well-being.

  • Regions: Australia, Canada, United States, Worldwide
  • Affiliate Platform: Impact
  • Commission: 20% Care Seeker Registration AUD1 Care Seeker Subscription, 20% Care Provider Registration AUD1 Care Provider Subscription,20% care seeker registration CAD1 care seeker subscription, 20% care provider registration CAD1 care provider subscription,$1 Care Seeker - Free Registration, $15 Care Seeker - Premium Subscription

3. Bums & Roses

Bums & Roses offers a delightful selection of eco-friendly and sustainable baby products, catering to environmentally conscious parents who value quality and style. From soft, absorbent cloth diapers to gentle organic skincare essentials, their range is thoughtfully designed to provide comfort and care for little ones. The company prides itself on its commitment to reducing waste with reusable diaper options that blend functionality with charming designs. With a focus on nurturing both baby and planet, Bums & Roses provides a harmonious blend of natural parenting solutions that support eco-friendly lifestyles.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 15% per sale

4. Dyper

Dyper offers an eco-conscious solution for parents seeking sustainable diapering options, delivering biodegradable and compostable bamboo diapers directly to your doorstep. With a focus on both convenience and environmental responsibility, Dyper's subscription service ensures that you never run out of high-quality, absorbent diapers while reducing your carbon footprint. Their products are free from harmful chemicals, fragrances, and chlorine, ensuring that they are gentle on your baby's skin as well as the planet. Additionally, Dyper takes sustainability one step further with their REDYPER program, which provides an option to return used diapers for responsible composting.

  • Regions: United States, Worldwide
  • Affiliate Platform: CJ Affiliate
  • Commission: 10%, $25 per sale

5. Ten Little

Ten Little offers a thoughtful approach to children's footwear, providing parents with personalized, pediatrician-approved shoes designed to support healthy foot development. With an easy-to-use online Fit Finder, they ensure a perfect match for your little one's growing feet, taking the guesswork out of shoe shopping. Their commitment to sustainability is evident in their use of vegan materials and eco-friendly packaging. Beyond shoes, Ten Little also curates a selection of high-quality essentials that cater to the various stages of childhood growth and exploration.

  • Regions: Worldwide
  • Affiliate Platform: ShareASale
  • Cookie Duration: 30 days
  • Commission: 5% per sale

6. Gerber Childrenswear

Gerber Childrenswear LLC is a leading marketer of infant and toddler apparel and related products, which it offers under its flagship licensed brand, Gerber. With a heritage dating back to 1928, the company has established itself as an expert in designing high-quality children's clothing and accessories that cater to the needs of both parents and their little ones. From Onesies® Brand Bodysuits to sleepwear and playwear, Gerber Childrenswear provides a wide range of essential baby products known for comfort, durability, and style. The brand also embraces sustainability through organic options, ensuring that parents have access to safe and environmentally conscious choices for their children's wardrobe.

  • Regions: United States, Worldwide
  • Affiliate Platform: CJ Affiliate
  • Commission: 2% per sale

7. Dr. Talbot’s

Dr. Talbot's provides a comprehensive range of baby care products designed with both little ones' needs and parents' peace of mind at the forefront. From innovative teething solutions to gentle skincare items, their offerings are crafted using safe, nurturing ingredients suitable for delicate skin and developing bodies. The brand extends its commitment to family well-being through its selection of nutritional supplements and non-contact thermometers, ensuring that parents have reliable tools for maintaining their child's health. Dr. Talbot's dedication to combining modern science with natural elements reflects in every product, supporting families through each stage of early childhood development.

  • Regions: United States, Worldwide
  • Affiliate Platform: Awin
  • Cookie Duration: 30 days
  • Commission: N/A

8. Mommy Matters

Mommy Matters offers innovative solutions and supportive resources designed to address the unique challenges of motherhood. With a focus on comfort, healing, and education, their product line includes thoughtfully created items such as postpartum underwear and pregnancy pillows that cater to the needs of expectant and new mothers. Committed to empowering women through every stage of motherhood, Mommy Matters also provides valuable insights with expert-led content ranging from childbirth preparation to postnatal care. By merging practicality with wellness, this company is dedicated to enhancing the maternal experience with quality products and reliable information for moms everywhere.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 10% per sale

9. Happiest Baby

Happiest Baby is a pioneering company dedicated to creating innovative solutions that promote infant sleep and well-being. Founded by Dr. Harvey Karp, the pediatrician behind the best-selling book "The Happiest Baby on the Block," their flagship product, the SNOO Smart Sleeper, is a responsive baby bassinet designed to improve sleep for babies and parents alike. Beyond their advanced nursery technology, Happiest Baby also offers a range of parenting resources and products aimed at reducing stress for families with new babies. Their commitment to science-backed strategies for better sleep and soothing techniques positions them as leaders in infant care technology and education.

  • Regions: United States, Worldwide
  • Affiliate Platform: CJ Affiliate
  • Commission: 4%-6%, $60 per sale

10. DockATot

DockATot is a premier baby gear company renowned for its multifunctional docking stations designed to offer a safe, snug, and soothing environment for babies and toddlers. Expertly crafted in Europe with meticulous attention to detail, DockATot's versatile docks support lounging, playing, cuddling, diaper changes, and tummy time. Embracing the importance of quality materials, each product is made with breathable, washable, and hypoallergenic fabrics ensuring the utmost comfort for little ones. With a commitment to safety and innovation at its core, DockATot has become an essential part of modern parenting by providing parents with a portable and stylish solution for their children's relaxation and playtime needs.

  • Regions: United States, Worldwide
  • Affiliate Platform: Rakuten Advertising
  • Commission: 1% per sale

11. Munchkin

Munchkin is a global company specializing in innovative, modern products for babies and children. They offer a wide range of items including feeding accessories, bath toys, travel items, and more. Munchkin is committed to designing products that make parents' lives easier and more enjoyable. Their mission is to be the most loved baby lifestyle brand in the world. With a focus on safety and convenience, Munchkin is a trusted name in the baby and toddler product industry.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 8% per sale

12. Baby Tula

Baby Tula is a leading global provider of ergonomic and stylish baby carriers. The company offers a wide range of products including toddler carriers, woven wraps, ring slings, and baby blankets. Baby Tula's innovative designs prioritize comfort for both parent and child while promoting healthy hip and spine development. Their products are crafted from soft, breathable cotton that ensures maximum comfort during use. With Baby Tula's high-quality baby gear, parents can enjoy hands-free convenience while bonding with their little ones.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 4% per purchase

13. BabyBjorn

BabyBjorn is a leading global company specializing in the production and distribution of innovative baby products. They offer an extensive range of high-quality items including baby carriers, bouncers, travel cribs, cradles, kitchen products and bathroom accessories. BabyBjorn's mission is to develop safe and functional products that are loved by children and appreciated by parents worldwide. Their designs focus on safety, style and comfort for both parent and child. With BabyBjorn's offerings, parenting becomes easier while ensuring the utmost care for your little ones.

  • Regions: United States, Worldwide
  • Affiliate Platform: CJ Affiliate
  • Commission: 3% per sale,12% per sale,5% per sale

14. BabyEarth

BabyEarth and BabyWise are leading online retailers specializing in baby products. They offer a wide range of items including strollers, car seats, nursery furniture, and baby care essentials. With a focus on safety, quality, and style, they provide parents with everything they need for their little ones. BabyEarth and BabyWise are committed to delivering exceptional customer service and a seamless shopping experience. Their extensive product selection caters to the needs of new parents, making them a one-stop-shop for all baby essentials.

  • Regions: United States, Worldwide
  • Affiliate Platform: CJ Affiliate
  • Commission: 6% per sale

15. Little Sleepies

Little Sleepies offers a delightful collection of soft, sustainable sleepwear for babies, toddlers, and adults. Known for their signature bamboo viscose fabric, the brand crafts pajamas that are not only comfortable but also feature thoughtful designs like no-scratch mittens and two-way zippers. With a focus on creating long-lasting, versatile pieces that transition from sleep to play, Little Sleepies ensures quality rest paired with playful patterns loved by the whole family. Their commitment to giving back through charitable initiatives adds warmth beyond their cozy attire.

  • Regions: Worldwide
  • Affiliate Platform: Impact
  • Commission: 5% per sale

The remaining affiliate programs are listed in alphabetical order. Click on the logo to find out more information about the affiliate program.

Related Affiliate Programs

Besides the baby niche, you should check out these niches to find other affiliate programs.